Schaeffler prepares to showcase latest technology at LAMMA 2019

Schaeffler (UK), manufacturer of LuK clutch and drive components and INA front end auxiliary drives, will highlight its latest tractor products, tools and technology at Lamma 2019, as it seeks

Schaeffler (UK), manufacturer of LuK clutch and drive components and INA front end auxiliary drives, will highlight its latest tractor products, tools and technology at Lamma 2019, as it seeks to demonstrate its high-quality products and intelligent repair solutions to the farming community.

Held at the National Exhibition Centre (NEC) in Birmingham, on Tuesday 8th and Wednesday 9th January, Schaeffler will be one of more than 700 exhibitors at the show hoping to share new business with over 40,000 visitors during the two-day event.

While LuK clutch systems continue to be the most sought-after product by agricultural engineers, the team will be demonstrating many products from its portfolio, including damper systems and new Ina Fead engine products, both of which are being introduced into the market to cater for developed engine technologies.

The team, led by tractor category manager, Maurice Foot, will also be revealing details of what’s in-store for 2019, which includes the launch of an additional range of FEAD products for SDF applications, along with an extension of Schaeffler’s REPXPERT bonus points loyalty scheme.

Maurice said: “We will provide an insight into what we can offer to our customers with our online tractor parts shop, REPXPERT, with all new registered users set to receive 2,000 ‘welcome bonus points’ and a giveaway bag.

“We will also be on-hand to offer advice, help and training to all the visitors. We will achieve this by demonstrating correct alignment with our virtual splitting rail, FEAD technical information and much more.”

Another exhibit on the display stand will be a classic David Brown Selectamatic 780, which will illustrate how tractors have evolved and how Schaeffler has strived to stay ahead of demand in the agricultural world.

Maurice added: “Today, with higher commercial risks with crops and livestock, plus evolving technical specifications for machines to operate efficiently, agricultural businesses require a guaranteed quality product that will deliver reliable performance – Schaeffler, as an OE and aftermarket manufacturer, will achieve that and more, which we will show at Lamma.”

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