Tickets are now on sale for Cereals 2020, with early bird prices of just £15 and group discounts available.
Having sought and considered visitor and exhibitor feedback, the new Comexposium management team have cut ticket prices and made it easier for farmers to bring their whole family or staff party to the Event.
“There is so much going on at Cereals – from working machinery demonstrations to the packed seminar programme; not to mention the invaluable networking opportunities – that it’s only right that farmers want to bring their whole teams with them,” says event organiser Alli McEntyre. “But in the past, costs have been prohibitive, so we have worked hard with our industry partners to bring the event to a wider audience and make it more affordable for all.”
New features for this year include a Young Farmers’ Club programme with a focus on sustainability, an Innovation and Technology demonstration area, and a drainage showcase – extremely topical given this year’s wet autumn and winter. There will also be a Grain Exchange for fresh ideas from grain marketing companies, an improved event layout and more crop plots featuring leading and award-winning varieties.
Perennial favourites like the NIAB Soil Pit, Syngenta Sprays & Sprayers Arena, and working demonstrations will be returning, and the improved theatre programme promises to challenge and inspire, with a great mix of blue-sky thinking and practical advice. There will even be a grain marketing competition and a Dragon’s Den business challenge, as well as a focus on farmer-led innovation.
“British agriculture is facing an exciting – if uncertain – future,” says Ms McEntyre. “We want to equip farmers with the latest knowledge, ideas, and technology to help them embrace all of the opportunities which will arise in the coming years.”
This year’s event returns to Chrishall Grange, Duxford, Cambridgeshire, making it farmer Robert Law’s fifth time of hosting. “A lot of the big shows have gone; this is the major summer networking event,” he says. “Given the agricultural and political climate, going to events like this is more important than ever before.”