MJP Supplies offers discounts to Cereals Event visitors
7th June 2025
MJP Supplies is celebrating 20 years of representing Algifol in the UK by running a special competition during Cereals Event 2025.
The company, which is the UK distributor of the seaweed-based biostimulant Algifol and a Porkek, Enduramaax and Tuffa stockist, has taken a larger stand at this year’s arable event.
Marcus Palmer, owner of MJP Supplies, explained: “We saw footfall to our stand increase significantly at last year’s show, so we’ve decided, since sales have increased for us year on year, to have a larger presence at Cereals 2025.
“Actually, we need a larger stand this year, as representatives from Portek will join us on our stand highlighting their sprayers, chainsaws, log splitters and bird-scaring products. As we also offer Endurmaax and Tuffa tanks, they will both feature prominently, too.”
Mr Palmer said that as 2025 is the company’s 20th year of representing Algifol in the UK, the MJP Supplies team will also be running a celebratory competition on the stand, giving visitors the chance to win one of 20 discount vouchers ranging from one to twenty per cent.
To enter, Cereals participants need to just hand their business card when they are visiting stand MJP Supplies or fill in an entry form.
READ MORE: Working demos at Cereals 2025 – try before you buy
Algifol sold to UK farmers
Developed in Germany by Neo-Med Pharma, Algifol is concentrated brown algae gathered from the North Atlantic. It is dried and refined to maximise its wealth of trace elements, vitamins, enzymes, amino acids, carbohydrates, polyuronides and growth-regulating plant hormones.
Applied by knapsack, trailed or mounted sprayers or planes, Algifol is used worldwide on a diverse range of crops, including bananas, grapes, tea, potatoes and cereals. In the UK, the majority of Mr Palmer’s customers are growing potatoes, oilseed rape and sugar beet, with the manufacturer NeoMed-Pharma recommending four applications of one litre of Algifol diluted at a ratio of up to 1:1,000.
In the two decades of representing Algifol, Mr Palmer has sold more than 100,000 litres of the biostimulant to UK farmers, with many being repeat customers satisfied with the improvements they’ve seen in their crops.
He said: “Biostimulants have become commonplace in the last few years, but there is a growing trend of brands overcomplicating their product ranges and encouraging growers to buy one product for potatoes, another for cereals and another for peas or sugar beet.
“There’s no need to do that with Algifol. The formula is highly effective across all crops and requires just four applications of one litre of Algifol diluted at a ratio of up to 1:1,000.”
Algifol is available in one-litre cans for £21.99 + VAT, ten-litre cans for £151 + VAT, and 1,000-litre reusable bulk containers, with sliding-scale pricing depending on quantities, the company confirmed.
For more information about Algifol or to make a purchase, visit MJP Supplies at Cereals (stand 1053) or visit its website, call 07702 293 727 or email marcus@mjpsupplies.co.uk
READ MORE: Listen to ‘Farming Rap Anthem’ ahead of Cereals Event 2025
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