fbpx Strategic parts partnership announced - Farmers Guide

Strategic parts partnership announced

A strategic partnership which sees Lincolnshire-based dealership Agri-Linc acquiring the Brock Parts division of J Brock & Sons, has been announced.

(L-R) J Brock & Sons’ Philip Brock, Agri-Linc’s Ben Whyles and Agri-Linc Thaxted Depot manager, Peter Gilder.

A strategic partnership which sees Lincolnshire-based dealership Agri-Linc acquiring the Brock Parts division of J Brock & Sons, has been announced.

The move will allow J Brock & Sons to focus on its core new and used machinery business while providing Agri-Linc the opportunity to expand its spare part offering.

The Brock Parts location at Woodhams Farm, Thaxted in Essex will now be known as ‘Agri-Linc – Thaxted Depot’. The depot will continue to serve with a trade counter, supplying the existing range of parts and accessories such as Bougault Tillage, Simba Great Plains, Draper, DuraTil and Avenue parts, but it will also stock a select choice of Agri-Linc wearing parts including Proforge attachments, tractor weights and forklift brackets.

According to the companies, customers of Brock Parts that have a credit account facility can continue this with Agri-Linc and vice versa. In addition, existing Brock Parts and Avenue Agriculture customers will benefit from the extensive range of equipment featured in Agri-Linc’s catalogue and online site; www.agri-linc.com.

Speaking at the announcement of the strategic partnership, Agri-Linc’s Ben Whyles said: “This is an exciting opportunity. It unfolds a wider product range to our existing customers, bringing expertise and large product ranges from notable brands such as Bourgault. For Agri-Linc it’s a new venture, with a new location and new customers, bringing our reliable service and parts coverage to a much wider audience.”

J Brock & Sons’ Philip Brock added: “Our two companies have always had synergies and this is another exciting move for joint benefit.”

© Farmers Guide 2023. All Rights Reserved. Terms of Use Privacy Policy

Website Design by Unity Online

We have moved!

We’ve now moved to our new office in Stowmarket. If you wish to contact us please use our new address:

Unit 3-4 Boudicca Road, Suffolk Central Business Park, Stowmarket, IP14 1WF

Thank you,

The Farmers Guide Team