LEAF pays tribute to its founder who died at the age of 87

Mr Richardson, whose family farms near Wymondham in Norfolk, had a profound influence on agriculture and on public perceptions of food and farming throughout his long career in both agriculture and journalism.

In the 1980s and 90s, long before sustainability became a widely recognised imperative, Mr Richardson was boldly championing the need for farming systems that worked in harmony with nature, protected the environment, and earned the trust of the public, the LEAF team said.

As a respected farmer, writer, and broadcaster, Mr Richardson used his platform to challenge conventional thinking and advocate for change. He recognised early on that the future of farming relied not just on production and efficiency, but on transparency, responsibility, and public engagement.

His visionary thinking led to the founding of LEAF in 1991. He chaired LEAF for 10 years, and his role in promoting a new approach to managing the land was recognised in 2000 when he was made an OBE for services to integrated farming.

Mr Richardson’s influence extended far beyond policy or practice. He was a mentor, guide, and dear friend to many—most notably to Caroline Drummond, LEAF’s long-standing chief executive, who passed away in 2022.

‘Ahead of his time’

The LEAF team said that Mr Richardson’s leadership helped shift perceptions at a time when sustainability was still on the fringes of agricultural debate.

They added: “His ability to connect with farmers, policymakers, scientists, and the public alike made him a unique and influential voice in the sector. He inspired a generation of farmers to think differently, balancing productivity with care for the land and a commitment to future generations.

“Today, David’s legacy lives on powerfully through LEAF’s work and impact.”

NFU Deputy president David Exwood said many farmers would recall watching Mr Richardson promoting the industry so effectively on television.

“He was a lifelong champion of farming and such a well-known and well-respected figure,” he said.

“He was a strong and effective advocate for all aspects of the industry and it was an honour to meet him and get to know him in his later years,” he continued.

Philip Wynn, chairman of LEAF, said that Mr Richardson’s foresight and values were truly ahead of their time.

“His unwavering belief in farming as a force for good laid the foundations for everything LEAF stands for today.

“His legacy lives on in our continued growth and in the thriving community of farmers, educators and changemakers who continue to build on his vision for a more sustainable, nature-based future.

“On behalf of the LEAF Board, team members, and wider community, we send our heartfelt condolences to David’s family and friends. We are deeply grateful for his wisdom, courage, and enduring belief in farming as a force for good.”

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