As a premier arable event, Cereals 2024 aims to equip farmers with the latest knowledge, ideas and technology to help them embrace all of the challenges and opportunities which will arise in the coming years.

Browse our top exhibitors list for event highlights and follow our social media channels for live updates during the 2-day event!

WHO TO VISITTop Exhibitors










All you need to know visiting Cereals 2024

11th-12th June 2024
Bygrave Woods at Newnham Farm, Hertfordshire UK
Opening Hours
11th – 8.00am – 5.00pm
12th – 8.00am – 4.00pm
Register here.
Car parks will open at 6.00am both days.

Top exhibitors at Cereals 2024

1. NPZ UK – Stand 506

NPZ UK has grown its brand awareness under the LSPB name over a number of years with oilseed rape and pulse portfolios. The range of AHDB Recommended List varieties includes high-yielding hybrids: Murray, Vegas and Maverick – all showcasing the ‘RlmS’ Phoma resistance gene with outstanding light leaf spot resistance. Other well known varieties include Lynx and Carrington and high performing newcomers such as Genius, Concerto and Takayama.

Selecting in the UK, for the UK remains an essential part of NPZ’s breeding model. This year it brings new varieties to Cereals and compares sowing dates and resistance genes in crop plots. NPZ also has talks at 11:30am and 2:30pm on day 1 of Cereals on OSR physiology.

LSPB rebrands as NPZ UK and showcases varieties at Cereals


2. Plug&Cool – Stand 432

Plug&Cool is returning to the nation’s largest outdoor arable show, with a new display system and a new area for its best-selling grain store fans, pedestals, and control panels. Cereals 2024 will also see the company exhibit its new underfloor cooling system, Plug&Cool Outdoor.

2024 marks Plug&Cool’s seventh year in the agricultural industry but its parent company, Gibbons Engineering Group, has been manufacturing high-quality grain store fans for over 30 years. Gibbons has also provided farmers with pumps, motors, and repairs, along with unrivalled electrical services for farm buildings. With the combination of top-quality grain storage products and a wealth of knowledge within the arable sector, Plug&Cool offers farmers everything they need to maintain high-quality grains.

Five top tips for a successful harvest

3. Hectare – Stand 209

Hectare is a leading agri-tech business that creates technology dedicated to agricultural industry success. It builds affordable solutions, rooted in agricultural expertise, that connect all the critical parts of the food supply chain so crops, livestock and customers are looked after through sustainable agriculture.

Hectare returns to Cereals in 2024, showcasing its platform Hectare Trading to streamline grain trading. Formerly known as Graindex, Hectare Trading empowers farmers to trade with confidence, enabling them to compare the market and have access to valuable crop trading insights.

Stop by the stand for a live demo and the chance to participate in a competition and enjoy some refreshments.

Crop trading made easy – sell your grain with confidence

Senova logo

4. Senova – Stand 607

New and promising varieties from Senova will sit alongside some existing favourites at this year’s Cereals event.

Well-known for its innovative variety introductions, Senova is expanding its portfolio with three new winter wheats and three winter barleys – bringing genetic improvements at a time of rapid change in the industry.

In addition, three candidate two-row winter barley varieties will also be showcased for the first time, all of which are also up for recommendation later this year.

Senova’s new varieties to be unveiled at Cereals.

Team Sprayers logo

5. Team Sprayers – Stand 908

Team Sprayers will be at Cereals 2024 with a selection of trailed and mounted agricultural sprayer models, including the Leader 4, Arian 2, Sigma and Front Mounted tank option, and the Demount LT models.

Team Sprayers are manufactured in the UK and built to high specifications, focused on accuracy, boom stability and strength. The company offers advanced options on all its sprayers including GPS mapping and nozzle control. You can speak to the team about its options on your Cereals visit.

MJP supplies logo

6. MJP Supplies – Stand 704

MJP Supplies, the UK distributor of Algifol said that enquiry levels at last year’s Cereals show and subsequent sales of the seaweed-based biostimulant encouraged it to book again for this year’s Cereals 2024 event.

MJP Supplies offers a range of tanks, rainwater harvesting solutions, garden and landscaping tools, and bird-scaring products in addition to Algifol. For further information ahead of the show, visit

Interest levels secure biostimulant brand’s return to Cereals.

Fentech logo

7. Fentech Agri – Stand 1121

The Fentech Agri drill range has grown significantly in 2023/2024 and the company is keen to show the new options to customers at this year’s Cereals 2024 event.

With the current pressures in farming, reduction of input costs, adoption of no-till and direct drilling and associated SFI payments, machinery choice is more important than ever. Fentech Agri is always happy to discuss various options to help you improve your farming system and Cereals 2024 is no different. Visit the company on stand 1121 at Cereals to discuss options further and see how it can help you to cost effectively reduce your inputs and maximise your farm’s potential.

Major developments for drill range.

Nationwide Precast Concrete NPC logo

8. Nationwide Precast Concrete – Stand 400

Nationwide Precast Concrete (NPC) is an East Anglian precast concrete manufacturer based in Ardleigh, Essex. The company produces a range of retaining wall and fencing products for both the East Anglian and the UK market. Its structural engineering resource has over 25 years’ experience in precast concrete product design and implementation.

NPC are looking forward to meeting attendees to discuss its extensive range of retaining wall systems, which it believes will satisfy all agricultural applications.

Who to visit at Cereals 2024

Bullock Tillage

Bullock Tillage is the sole UK importer of the French manufactured Delimbe range of 12v air seeders and slug pellet applicators - Stand 1006

CB Biomass

Exclusive UK and Ireland distributors of Central Boiler, with the full range of models sold through a network of dedicated dealers and installers - Stand 702a

Cousins of Emneth

Cousins of Emneth Ltd have been designing and manufacturing a wide range of cultivation equipment for use in the UK and oversees for over 70 years - Stand 823

Farmers Guide

Farmers Guide is the premier UK farming magazine mailed free and direct to over 90,000 monthly farm readers since 1979. On top of a dedicated website, each issue provides free FarmAds for farmers looking to buy or sell farm machinery, equipment or livestock - Stand 430

Fentech Agri

Visit Fentech Agri at Cereals 2024 to discuss options and see how you can cost effectively reduce your inputs and maximise your farm’s potential - Stand 1121


Hectare Trading facilitates connections between buyers and sellers, streamlining commodity transactions. Efficiently create and manage price offers and contracts, all easily accessible in the palm of your hand - Stand 209


Huesker’s synthetic fabrics are synonymous with supreme quality and durability. Over the past 30 years, the company has evolved into a supplier of full range systems for the agricultural market - Stand 312

MJP Supplies

MJP Supplies offers a range of tanks, rainwater harvesting solutions, garden and landscaping tools, and bird-scaring products. Its main talking point at Cereals 2024 will be Algifol - Stand 704

Nationwide Precast Concrete

NPC produces a range of retaining wall and fencing products for both the East Anglian and the UK market - Stand 400

NPZ UK Plant Breeding

UK Break Crop Breeding specialist, breeding OSR, Spring Beans, Winter Beans, Peas - Stand 506

Outland Group

Outland Group is a dedicated agricultural track provider, developing and reselling new undercarriage systems and replacement tracks for a wide variety of machine makes and models - Stand 1036


Utilising over 50 years of engineering experience, Plug&Cool offers specialist grain storage equipment, manufactured to be effective and highly durable - Stand 432


Well-known for its innovative variety introductions, Senova is expanding its portfolio with three new winter wheats and three winter barleys – Stand 607

Team Sprayers

Team Sprayers are manufactured in the UK and built to high specifications, focused on accuracy, boom stability and strength - Stand 908

Why should I grow one of NPZ’s OSR varieties?

NPZ UK varieties offer farmers an opportunity to mitigate their risk against common oilseed rape diseases thanks to strong LLS resistance, RlmS and Rlm7 major phoma resistance genes and strong verticillium tolerance. This is proven by their consistency in trial both official and field scale.

Having RlmS phoma resistance in our varieties gives growers chance to mitigate phoma disease risk where there is a clear break down of Rlm7 occurring in the UK, and the healthy plants in the late spring mean they’re building yield and oil content all the way until harvest. Selecting varieties with strong vigour under high pressure situations in the UK means they’re adept at growing away from pests both in the autumn and spring.

NPZ UK talks about late sowing – why should I consider this instead of sowing at the end of July?

NPZ UK is working with Dr Ute Kropf from Kiel University to look at late sowing. Dr Kropf will be on the company’s stand on the first day of Cereals to give two talks on OSR physiology and late sowing. However – essentially data suggests early drilled crops have more accumulated temperature before winter than they require as a crop. This is leading to large crops which are seeing stem extension in November/December; the physiology of oilseed rape means that at the stem extension stage it has already developed its branching and pod potential, which it traditionally does over the winter period when the crop looks to be dormant. From the point of green bud, the plant only loses yield potential.

Growing high vigour varieties after the major beetle migration on NPZ UK’s sites in Cambridge and Wisbech left plenty of accumulated temperature to get to the desired growth stage before plants shut down for winter. This is an ongoing project and not necessarily the silver bullet for growing high yielding OSR crops, but data suggests that there’s a good chance significant yield is being lost because of earlier drilling.

Should I grow a clubroot variety in case clubroot infects my soil?

Clubroot resistance comes from a limited number of resistances; that means there is potential to overcome them and lose the efficacy of the resistance strains we have.

NPZ UK suggests using cultural controls such as liming, widening rotations and testing soil if you believe there is a problem.

Clubroot is often found first in wet areas or gateways where it could be mistaken for a poorer area of crop. However, testing these areas is important, then once following the cultural control advice – using a clubroot variety such as Crome or Crusoe will help to keep OSR in the rotation.

Ask NPZ...

Curious to find out more about plant breeder NPZ? Here's your chance to ask them a direct question :

Working Demos

Cereals 2024 will include a full programme of over 200 machinery demonstrations – some that allow you to get behind the wheel.

Expanded Agronomy Zone

In addition to an expanded number of exhibitor plots, Cereals has curated a wide spread of popular winter wheats on the RL.

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