Crawfords Group takes on Opico machinery range
23rd January 2023
Opico has announced that the Crawfords Group will be joining its established dealer network.
The Crawfords ‘top team’ visiting Opico at LAMMA Show 2023. (l-r): Charles Bedforth, Opico Ltd sales director, Crawfords Group managing director Wes Crawford, Crawfords group sales director Nunzio Rio, Opico territory manager Harvey Sherwin.
Established in 1980 as an agricultural machinery dealership in Essex, Crawfords has expanded to seven depots and extended its reach into Kent, Sussex, Surrey and Hampshire. A key AGCO dealer since 2001, Crawfords Group runs the Fendt and Valtra Franchise from its Crawfords depots and the Massey Ferguson franchise from its Agwood depots.
Crawfords Group managing director Wes Crawford, commented: “We are a family-run business. Maintaining our high level of customer service and company values is as important today as it was 40 years ago. We’ve found that Opico’s vision aligns with our own and, of course, it helps that they offer a premium machinery portfolio to complement our existing range!
“Our team are really looking forward to learning about the machines and can’t wait to demonstrate them to our customers.”
Opico sales director Charles Bedforth added: “Working with Crawfords is a win-win situation. A cornerstone in our strategy is to partner with leading dealers throughout the country. In Wes and his team, we believe we will create a long-term relationship for the benefit of both companies but especially for Crawford and Agwood customers.”
Crawfords Group will sell Opico grain dryers, mechanical weeding, arable and grassland equipment, alongside HE-VA cultivation and grassland machines, SKY drills (Agwoods only) and Strautmann forage and feeding wagons.
